It should be noted: I'm an atheist and have been for 28 years. I live in the Bible Belt of the United States, and I used to be Southern Baptist. I used to debate all religions (mainly Protestant Christianity) regularly, past 3-4 years, not so much. I have read 14 versions of the Bible. I have read The Book of Mormon. I have read the Qu'ran. I have read the Torah/Tanakh. The Orthodox Jewish Bible. I have read The Masnavi. I have read Jainism by Ram Mohan Das. The only "atheist" book, I guess, I've read is The Age of Reason by Thomas Paine though he was a deist but close enough, eh? The reason I state all this is: human trafficking is done by humans. All types of humans including religious people. Actually, the vast majority of human traffickers in religiously dominated countries would be that particular country's main religion. You see my point? Movies like this address such serious subjects from a blind eye. The main character is apparently an atheist. See, he used to be a good person (Christian) but he lost someone that metaphorically killed him and now he's a bad guy (atheist) but he's trying to find the path back to being good (Christian). Now, you could say I'm reading into this but look at it: he lost the woman he loved: who? Doesn't matter. It's not about that. It's the empty catalyst for him losing his faith. See, Christians only do good things which is ironic since they say they not only sin all the time but that they are sin itself but when it comes to bad things happening, no one ever seems to be a Christian. They're either some other religion (like Muslim, these days) or not a "True Christian" and therefore an atheist. If the majority of your country is of one religion or non-religion then the problem lies to the majority in those countries. If you can't look in the metaphorical mirror and see you (speaking in general) are part of the problem then the problem will never be solved. See, the scene toward the end when David Koechner's character is being tortured and he quotes from the NT, well of course the bad guy won't be swayed because he's an atheist. All bad guys in this film just need to find Jesus and Biblegod then they will stop the evil they're doing.I've never been to prison, or jail. Got arrested when I was 14 for shoplifting while angry. Did my six months of community service. I was an idiot not a bad person. Don't you see, that's this films message: if you're a bad guy (who are all obviously atheist) all you have to do is accept Jesus Christ as your Lord and Savior and then you'll be a good guy. If you're just lost like the main character, don't worry, you'll be forgiven. Oh, and what a message the ending gives. This film does nothing but show that if you just believe in Jesus that that makes you good. I hate to break it to the filmmakers but many bad people are Christian and they believe in Jesus with all their heart and soul and in their mind Jesus will forgive them, as the Bible states in 1 John 1:9 "If we confess our sins, he is faithful and just to forgive us our sins, and to cleanse us from all unrighteousness".Stop blaming atheists and non-Christians for the horrible things in the world. Don't get me wrong: they have had their part in some horrible things but if you think you can stop something like human trafficking by preaching the Bible, well, maybe you need to look into that mirror a little harder because there are 2.2 billion Christians in the world who, some of which, have and currently do such horrible things; especially in Christian dominated countries. The United States is dominated by Christians. Own up to the horrible things some Christians do and maybe you can start stopping such horrible things from happening. The two biggest causes of human trafficking is 1. Poverty and 2. Women and children seen as property (like in marriage, or religion, etc.,). Not believing in Jesus I don't think has ever made the list but what do I know, I'm just an evil atheist, right?

In the bonus track on the DVD of "Priceless," we learn that a vocal group called King & Country was inspired to make a film that raises consciousness about human trafficking. The vocalist Joel Smallbone played the leading role, and Joel's brother Ben served as director. While there were good intentions, this film product of a family enterprise never quite jelled into smooth work of cinema.Joel Smallbone plays the widower named James, who has recently lost custody of his small daughter. Down on his luck, he takes a risky job in driving a truck non-stop through the American southwest. Once James realizes that he is transporting two young Mexican women, he is very slow to catch on that he is engaging in an act of human trafficking. When he comes to that realization too late, he then spends most of the film in attempting to rescue them.For most of the film, "Priceless" is clearly an action film seeking raise awareness about an important social ill. But in the final segment, the film shifts gears into a Christian-oriented message. The key dramatic symbol is a necklace worn by one of the young Mexican women that is referred to as "God's shot." Holding that necklace, James comes to see that he is awaiting a divinely inspired moment to rescue the two women. The film closes with James now helping to run a Christian "safe house" for female victims of human trafficking.Sadly, the film does not hold together. Still, there were good performances from Smallbone, who was able to drop his Australian accent, and the actor David Koechner, who played the "wise man" Dale, an apostle to the women victims and the teacher of wisdom to James. The truly standout performance is that of Bianca A. Santos, who plays Antonia the older of the two sisters. There is an organic arc of development in Antonia's character, as we see her abused and then transformed from her traumatic experience. For that excellent performance alone, the film lives up to its billing of priceless.

I just watched Priceless the movie, what an awesome movie. The acting was great and Joel did an awesome job in his role. Thank you for bringing human trafficking to the forefront. I knew it was bad but this opened my eyes even more. Definitely will be continuing to pray for this and other horrible evil acts brought against people. Thank you so much for doing this and I have already posted a review on Facebook too.

The only one good thing about this movie is the idea, but it completely dissolve in poor and amateur realization. Actors miscast, too much music and all over inappropriate palaces, artificial dialogues, rough editing, absolutely no rhythm. It seemed that the author copied too much from the real event and didn't bother to add some dramatic twist to make it more like a movie.