Tupperware!
Tupperware!
| 09 February 1994 (USA)
Tupperware! Trailers

The remarkable story of Earl Silas Tupper, an ambitious but reclusive small-town inventor, and Brownie Wise, the self-taught sales-woman who built him an empire out of bowls that burped. Brownie was an intuitive marketing genius who trained a small army of Tupperware Ladies to put on Tupperware parties in living rooms across America in the 1950s. She rewarded her sales force with minks and modern appliances at extravagant annual jubilees which the company filmed. her saleswomen earned thousands, even millions, selling Tupperware. And the experience changed their lives.

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Reviews
MartinHafer

I had assumed that this film was a documentary about the Tupperware company and its history. Well, that's not exactly what it's about--but it's about a portion of the history of the company. It's all about the early years of Tupperware--a company started by a man named Tupper. Soon after creating these really innovative kitchen productions, sales were only okay and SHOULD have been better. When a lady named Brownie Wise found the products, she loved them and thought they were not being marketed correctly. So, she contacted Tupper and suggested they be sold at parties--Tupperware parties. Not surprisingly, Tupper hired her and soon sales went through the roof and the company grew and prospered. And, a strange new culture was created--an almost cult-like devotion to the company and a new way for women to find meaningful work. But, despite being a great success story, in the end, it all became screwed up--and it's really up to you to see this film and find out why.I liked this film because it is a great illustration of the idea that history does NOT need to be about wars and dead white guys. It can be fun and cultural--and topics as mundane as Tupperware are fair game. Interesting, but I do wish that history post-1957 had been covered as well. Worth seeing...

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nobody23

I found this while browsing PBS' offerings form Netflix. It sounded so crazy had to view it.Oh boy, is it interesting! Not only from the business angle, but from the social as well. The snapshots and videos of the earliest Tupperware parties show the ladies are dressed *beautifully*, a far cry from the grudging obligation such events are today. Also Brownie Wise's clothing was always so much better than any so-called career dressing seen in department stores today.Sorry to digress on the fashion angle. It's a fascinating study of both business and culture in the 1950s and 1960s.(I just wish I could have seen it in Savannah as did the earlier poster -- beautiful city!)

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crowdsurfer

When I first heard of this film , I thought to myself "a film about Tupperware? That's odd.....no way can this be entertaining!" But I went and saw it at my schools film festival anyway! One of the reasons was because Robin, one of the co-producers, was here promoting the film and always ready to field any questions we posed to her.Now, after having seen it, I have to say: GO SEE TUPPERWARE! Although the song will get stuck in your head for at least a couple of days, it is an immensely enjoyable film, comprised almost completely of home movie footage from the 50's, which is what gives it such a warm and personal feel. I learned things about Tupperware I didn't know I wanted to learn, and was very entertained in the process.If this Film comes to a festival near you, go see it, if you can't make it, then tune in to PBS on February 9th 2004 and enjoy! If you ever read this, keep up the good work Robin!

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FreedByFiction

I just saw this film at the SCAD (Savannah College of Art and Design) Film Festival and I found it to be an interesting testament to '50s society and women's social status in that period. The interviews are great (some hilarious) and the stock footage is fascinating enough to make the humble subject of the history of Tupperware an enjoyable watch. The director answered questions after the screening and she is definitely a documentary master.

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