My favorite movie ever. Gets better every time. It seems corny with some spots of promise the first time you watch it but the appreciation level grows. George Murdock, Don Gordon and Carol Speed are hidden gems in a 70s, dare I say it, blaxploitation movie. Quotable as hell with hidden messages. The first ever documented on film Players ball, an awesome battery acid injected death scene, planetarium hypnosis and a guy trapped in a trunk with rats. Max Julien and Micheal Campus killed it.

Said be one of the seminal blaxploitation movies ever made I must say I will probably never become a fan of the genre. Goldie (Max Julien) has just left prison after serving 5 years in state penitentiary. On his return his is offered the opportunity to become a pimp. With hope to better his existence he agrees and quickly becomes one of the best in the business with 10 girls to his name. He improves not only his life but also that of his mother. All this success garners unwanted interest of the local drug distributors, rival pimps and corrupt cops wanting some greasing. On the other side of this is Goldie's older brother Olinga (Roger E. Mosley), who is a black activist trying to clean up the streets from drugs, prostitutes and crime.The influence this movie had on hip hop and pimpdom is quite obvious. The costumes and the moves of artists such as Snoop Dogg are all The Mack. But in hindsight was this movie really deserving all its praise? Yes, it has some very interesting quirky scenes (especially those involving cops) and all in all remains a fun, if outdated watch. But watching it now I don't seem to be able to find the magic behind the movie. The storytelling is very disjointed and jumpy with a whole lot of sequences happening chaotically and with no purpose. The dramatic flow of the movie is severely lacking and as such I never felt pulled into the story, which left me watching it not too intently by the second hour.Acting is definitely a big plus of the movie and everyone from the cast does a standout job. Some of the scenes are definitely worth note, but the movie as a whole stumbles and crawls all too often to really make you want to rewatch the flick.

SPOILER ALERT I can't believe I've never seen this film before. Actor Max Julien plays "Goldie", an ex-con who returns to the streets determined to make it as a pimp in Oakland.The film was actually shot in early '70s Oakland. Yes, the early '70s, Black Panthers vs Pimps, racial upheaval, everyone get naked next door in Berkeley, warzone Oakland.The directors and producers needed "permission" from both the Panthers and the reigning pimp of the time, Fred Ward, just to film and premiere the film. Fred Ward appears in several scenes as one of the competing Pimps and without a doubt he's one cool cat.The story follows the usual pattern. At first Goldie does well, organizes a stable of fine hoes (and they are fine), buys his mom a new house and is pimpin' in the dopest ride I've ever seen. Like any good pimp he keeps the local school kids flush with cash and warns them not to grow up to be like him. They can be doctors, lawyers, whatever. Just don't be a pimp.Now all the while Goldie is working hard to be the Mack, his brother is heavily involved in the Panthers and trying to improve the community. On several occasions the two brothers clash for obvious reasons. Were it not for the bond of brotherhood they would certainly have nothing to do with each other. But being that they are brothers, they must somehow reconcile their diametrically opposed viewpoints.This is a strong and well delivered theme of the film. While Goldie seeks empowerment one way, his brother seeks it another way. But it isn't played out like a sanitized, good and evil, afterschool special. Both brothers make valid arguments for their choice of lifestyle. In the end, you just can't knock the hustle.Goldie has the local cops constantly on his butt for kickbacks and free hoes and they deliver rock solid performances. One of them delivers the beststream-of-consciousness-drunk-as-a-skunk-with-fat-black-uninterested-hooker performance I've ever seen. Not on par with Gene Hackman's breakdown from heroin addiction in The French Connection 2, but still so good you wonder if he really was actually drunk to do the scene.Of course it's not long before rival pimps and gangsters get just a wee bit annoyed at Goldie taking some of their territory and put the finger on him. First one of his hoes gets offed. Goldie wastes no time in exacting his revenge. His gang ambushes the local kingpin and injects him with BATTERY ACID. Convulsing kingpin death ensues.Then a ho belonging to another pimp decides to join Goldie, and for that, the other pimp kills Goldie's mom! Really. Bad. Idea.Once again, Goldie gets his revenge. This competing pimp carries a cane that conceals a hidden rapier. Goldie, with gun leveled on the guy, orders him to stab himself over and over and then finishes him off with his blazing pistola. He finds out later that it was actually the two white cops that killed his mother, on orders from the pimp. Goldie partners with his brother to deal with them.Alas, the experience has taken its toll and Goldie decides he's had enough of the pimping game.What an incredible film. I originally thought this was going to be typical blacksploitation ala Shaft but I was so wrong. First of all, the exploitation elements are kept to a minimum. I know that's hard to believe given what I've said above but it's true. Well-acted and well-filmed, Max Julien delivers just the right amount of cool, the right amount of visciousness and the right amount of sweetness to his hoes and the audience. The result is a fairly authentic blueprint of the Oaktown in the early 70s, the racial struggle, and of course, the pimping game.

If you want to get an insider's glimpse into the world of pimpin', look no further than "The Mack." Often compared to the other, better known black movies of the 1970's, which tend to focus more on drugs and street justice, "The Mack" incorporates both of those elements, but with a heavy focus on pimpin'. It gives outsiders a glimpse into the life of a pimp through the eyes of 1973's official Pimp of the Year, Goldie ("The Mack" shows that this dubious title is actually given out in an annual event, one similar to the Oscars). Goldie's strengths are his strong pimp hand, which he uses early and often, and the fact that he always gets his percentage on time (as in "woman better have my percentage"). Although his brother (fyi: one of magnum p.i.'s sidekicks)dedicates his life warning people about pimps and drug pushers, Goldie continues his lavish lifestyle, going so far as to bring his women to the annual Pimp Softball and Barbeque Outing (for a pimp, Goldie sure knows how to swing the lumber). But, with a tragic ending, Goldie must examine his life and is forced to make a huge decision.If you are looking for great acting, a movie where you can hear what the people are saying (everyone speaks really softly), or good music, look elsewhere. Also, although Richard Pryor gets second billing in this movie, he is seen in the movie less than a pimp in daylight.On the other hand, I think the strengths of this movie are the costumes and the "pimp insight" one can gain. If you want a crash course on what it takes to be a respected pimp (fine clothes, ability to wear sunglasses during all hours, have an unruly afro, kill people using dynamite, play a lot of craps and three card monty), then look no further than "The Mack". However, if that is not your intended goal, look further, look much much further.