The Coca-Cola Kid
The Coca-Cola Kid
R | 14 July 1985 (USA)
The Coca-Cola Kid Trailers

An eccentric marketing guru visits a Coca-Cola subsidiary in Australia to try and increase market penetration. He finds zero penetration in a valley owned by an old man who makes his own soft drinks, and visits the valley to see why. After "the Kid's" persistence is tested he's given a tour of the man's plant, and they begin talking of a joint venture. Things get more complicated when the Coca-Cola man begins falling in love with his temporary secretary, who seems to have connections to the valley.

Reviews
SnoopyStyle

Becker (Eric Roberts) is an eccentric self-possessed sales trouble-shooter sent to Australia from the Coca-Cola headquarters in Atlanta. Terri (Greta Scacchi) is assigned to be his secretary. DMZ is her daughter. He finds one specific area where there is no Coke being sold. It's Anderson valley where Terri comes from. The valley is run by the proud McDowell who makes and sells his own soft drink. He has a history with a Coke advertising girl and together they have a daughter. Becker is looking for the Australian sound.Eric Roberts is terrific. He has a magical moment with a glass of Coke. I'm always surprised at the film's declaration that they have no connection to Coke. His presentation is like a Mamet speech about the love of Coke. Greta Scacchi is funny and super sexy as a Coca Cola Santa. The problem is that the story isn't much in between the fun scenes. Some of the music is catchy and the movie is a bit of fun.

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Matia Hay

Makavejev's recipe for finally making some money. And it works! This is in the same time his worst and most famous movie. The stupid Hollywood comedy part and casting attracts random public and secures watchability for everyone, and the other art part was fun to make in his own surrealist style and observe the reactions, including the one from the coca cola company. How did a Serbian avanguard director get to organize such a team and set (action star Eric Roberts as an American marketing guru sent to Australia) remains a funny mystery to me. Every Makavejev movie is completely different so even here it was hard to imagine where will the movie go, this is the first one that made me laugh. Eric is actually very good, Greta Scacchi even better(!), and i also liked the guy with pipe, all the acting is decent, but i think the real star is the little girl (Rebecca Smart), she's just brilliant. So this is basically a crossroad: if you liked the part that made "no" sense google Makavejev, otherwise keep with Eric Roberts.

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pepe4u22

Just finished watching this movie and it was a very nice and pleasant movies. Eric Roberts lights up the screen with his performance as he dominates his time on screen. The movie is short and yet taut with good pacing and even though it is a rehash of many films it has a freshness due to the interesting locations and the ambiance of the surroundings. Greta Scacchi is simply stunning and she just has a nice aura about her on screen. The description that Eric Roberts uses to describe the coca cola product is very good and made me grab on and i just liked this movie a lot it does not take itself too seriously and it is fun entertainment.

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wayfarer4

This is a marginal movie, easily forgettable among a large string of low budget movies trying to cash in on the early American interest in Australia in the mid-1980's. If it has a true failing, it is in being considered a comedy, which I feel it isn't. It is closer to a drama, a story of a supremely confident man being thrust into a world he has no real understanding of.The acting is actually quite good, and the odd little twists that his journey takes are truly enjoyable, but it gets bogged down in clashes of dueling pride, of a lack of even the most minimal attempts to understand the Australian culture, and a penchant for using nudity to move the movie along. There are numerous questionable characters, people that seem to be in the movie simply to provide a momentary diversion from a real plot. It does manage to steer around several bits of stereotyping, such as presenting an Aborigine musician who never flinches at being patronized, even flippantly handing over a business card advertising his services.The visuals are wonderful, including one of the most spectacular sunrise shots across the Outback. The movie does a wonderful job of showing bits of the mixture that Australia is, including a roving patrolman riding a camel, and trying to address the great question - "What is the pure Australian experience?". If they had found a way to fill the movie with more of these moments, it might have been far better.I'd recommend this movie for one of those nights when nothing else seems right. It's a decent time passer, but shouldn't be taken too seriously.

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