Portrait photographer to the stars Michael Grecco visits the annual AVN awards in Las Vegas—the Oscars of the porn industry—where he shoots the performers and their drooling fans for his (presumably expensive) fine-art photography book about the world of adult entertainment.As this film's subtitle suggests, this is not an explicit examination of the 'in and outs' of the adult video industry: it's one that flashes a few boobs and butts but fails to get into the real nitty-gritty of the whole business. We get to meet the money men who make it happen, the colourful exhibitionists who perform in front of the camera, and the less self-assured types who watch the films, but Grecco fails to enlighten or educate the viewer, delivering a coffee-table documentary to accompany his coffee table book.

Photographer takes on a vanity project to document AVN-awards and whole porn subculture.As a photo hobbyist, I was initially drawn by the idea of the film. However it soon became clear that this film has no message or point, other than to advertise the directors book. Michael Grecco's work is usually pretty solid but here his images lack that special something. He shoots his subjects almost like in porn shoots and the results are what you would expect. Also his methods and way he handles his subjects, make him seem like amateurish a-hole - at least as a filmmaker.Semi-interesting movie for photo enthusiasts, others should not bother.

This could have been an interesting film if the filmmaker/photog had shut up about himself for more than five minutes. There are a lot of people in those photos who are semi/pretty famous, and more than half of them don't even get a name tag, let alone be allowed to introduce themselves so that the less informed might know who they are.What you get a lot of is the following laid over (unflattering, not yet photoshopped) shots of people you end up not knowing: "When I took this picture, I thought about myself a lot, because my ego is huge and I'm a super important guy. In a minute, I'm going to start talking to you about me. But first, let's discuss me. I think that when I talk about myself it's great, because I'm interesting. I know I am. I mean, I'm me!" etc. on and on ad nauseum. It gets so tiresome that even if you're interested in the people who are in the doc you end up shutting it off because the filmmaker is a blowhard bore.Dude, I didn't tune in to see YOUR baby pictures.

Whether males and even females want to admit or not, there is a constant ambition by many for the X rated industry. It started with a deep throat (and most probably way before that) all the way to the present vivid realities that pornography is here to stay; accentuated by the accessibility of porn via the internet. Director Michael Grecco bares the facts on the present porn industry within his photographical experience at the AVN Awards & Convention in the documentary "Naked Ambition: an R Rated Look at an X Rated Industry". The AVN Awards is the equivalence of the Academy Awards to the porn industry. The AVN Awards & Convention is hosted each year in Las Vegas. At the AVN Convention, everything from vibrators to porn female stars who make you vibrate are displayed in its bare necessity form. Grecco takes the artistic photographical route in this porn documentary, and photographs several porn stars, entrepreneurs, and many other "movers, shakers, and fakers" of the adult industry. I commend Grecco for his efforts but artistic beauty and "the ooooo & aaaaaaas of sex on film" don't really go hand in hand, it's more right to hand. However, I did enjoy Grecco's interviews with several female porn stars including: Sunny Lane, Joanna Angel, and Janine Lindemulder (the other ex of Jesse James with no acting skills; I am kidding Sandra B., you rock!) The porn stars in their interviews reminded me of the surrogate-family seeking characters of Paul Thomas Anderson's classic movie "Boogie Nights". The strength of the documentary lies within its study of the porn industry, but I wanted to shoot at the screen when it focused on the analysis of the photo stills of its subjects. Not to sound like a certified pervert, but there is a place for art and a place for putang, and porn is more in the latter than in the former. It will not be an orgasmic movie experience (unless you take a peek at its porn stars in their own features), but "Naked Ambition: an R Rated Look at an X Rated Industry" is worth the look. *** Average